Generative Engine Optimization

GEO — Get Cited by ChatGPT, Gemini & Perplexity

A Pune-based team building Generative Engine Optimization into every page — first-mover positioning before the category gets crowded.

Generative Engine Optimization (GEO) is the practice of getting a brand cited by name inside AI-generated answers from tools like ChatGPT, Gemini, Claude, and Perplexity. RaRi Softworks builds GEO through structured data, authoritative topical content, and consistent entity signals across the web.

What's Included

Building a Brand AI Models Trust

Entity & Brand Consistency Audits

Checking how consistently your brand is described across the web.

Topical Authority Content Planning

Content depth that signals genuine expertise, not thin pages.

Structured Data Implementation

Schema markup that helps AI models parse and trust your content.

Third-Party Citation Strategy

Earning mentions on other credible sites AI models draw from.

GEO vs. AEO vs. SEO

Three Layers, One Strategy

Layer What it optimizes for Where the result shows up
SEO Ranking position in search results Google's 10 blue links
AEO A page's content being extracted directly AI Overviews, featured snippets
GEO The brand being named and trusted ChatGPT, Gemini, Claude, Perplexity answers
FAQs

GEO — Common Questions

Structuring content and brand signals so generative AI tools cite the brand by name inside their answers, not just link to a page.
✨ Start Scaling Today

Ready to get cited by AI, not just search engines?

Get a free GEO audit and see how AI models currently describe — or ignore — your brand.

Call Now Get Free Audit